Maui Invitational Tournament Chairman Dave Odom is a three-time Conference Coach of the Year at Wake Forest. PHOTO BY THE MAUI INVITATIONAL.

LAHAINA — The Maui Invitational this week launched the Hoops for ‘Ohana online auction in partnership with Hawai’i Community Foundation’s Maui Strong Fund, which is dedicated to providing financial resources for rapid response and recovery for the devastating wildfires on Maui.

All fans will have the opportunity to bid on items donated by past Maui Invitational basketball programs and tournament partners, purchase Maui Strong T-shirts as well as make monetary donations.

The auction will remain open now through Nov. 22, 2023 (with select time-sensitive items such as ticket and event packages closing earlier) and can be accessed by signing up online at mauiinvitational.com/hoopsforohana or texting MAUIINV to 76278.

Dozens of teams and partners have contributed to the auction, and 100 percent of all proceeds will go directly to wildfire relief and recovery efforts.

The Maui Invitational has called Maui home for nearly 40 years. During that time, the tournament and the island have become an important part of the college basketball community.

Every November, thousands of fans pack Lahaina Civic Center to watch the top men’s college basketball programs compete in the prestigious early-season tournament.

Now, the tournament hopes fans will help support the island as they begin the process of recovery and rebuilding.

“If you’ve experienced ‘Maui Magic’, you understand the impact the Maui Invitational has on the island and the larger college basketball community,” said Coach Dave Odom, tournament chairman.

“As our Maui ‘ohana faces the task of rebuilding a place that has come to mean so much to so many of us, we are leaning on our Maui fans and supporters to rally together and give back.”

The Hoops for ‘Ohana auction page contains unique items ranging from autographed basketballs and game tickets to school gear and game-used memorabilia.

The tournament is also auctioning off official Maui Invitational surfboards from 2006 through 2018, signed by past tournament coaches, including Mike Krzyzewski, Bill Self and Tom Izzo.

Other popular non-basketball items include a stay-and-play package at the award-winning Streamsong Resort and a VIP travel package with tournament partner Hyatt Regency Maui.

For more information on the Maui Invitational and the Hoops for ‘Ohana effort, visit mauiinvitational.com/hoopsforohana.