Isaac Imamura’s fish was last year’s “Tilapia Whoppa Winner.”

KAHULUI – Maui Electric Co. and Kaanapali Golf Courses invite keiki to cast their poles at the eighth annual Keiki Tilapia Fishing Tournament on Sunday, Sept. 4, from 7:30 to 9 a.m. along Kaanapali’s 18th fairway as a benefit for Maui United Way.

This “tag and release” event is open to youth ages two to 18. The registration fee of $20 per participant includes an event T-shirt.

For the first time, registration can be made online to the first 250 participants at mauiunitedway.formstack.com/ forms/meco_8th_annual_fishing_tournament. Registration forms are also available at the Maui Electric Customer Service Lobby (210 W. Kamehameha Avenue), New Maui Fishing Supply in Wailuku, Maui Sporting Goods in Wailuku, and the Kaanapali Golf Courses Golf & Resort Shop.

Registration will be open until the 600-participant cap is met or June 22, 2016 – whichever comes first.

“We are excited to once again benefit from this awesome community event put together by Maui Electric and Kaanapali Golf Courses,” said Maui United Way President and Chief Professional Officer Laksmi Abraham. “At Maui United Way, we’re dedicated to helping those in our community who need it the most, and events like this fishing tournament enable us to do even more.”

During the tournament, keiki will be vying for the biggest tilapia of the day in their age category.

“Our Maui Electric ‘ohana looks forward to hosting this event, as it supports Maui United Way and all the wonderful work they do for our community,” said Sharon Suzuki, president of Maui Electric. “We’re honored to be able to organize this beloved outing for hundreds of Maui families year after year.”

Kaanapali Golf Courses’ PGA General Manager Ed Kageyama added, “We love to host this annual event – many of our employees and participants remember the fishing derby back when they were kids, and it is a tradition we are happy to continue and support.”

Last year, more than 100 Maui Electric employees and their families helped to organize and volunteer at this event that raised more than $19,000 for Maui United Way, a nonprofit organization that raises and invests corporate and individual donations in over 37 health and human services partner agencies and programs to benefit the Maui County community.