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‘Cooking Hawaiian Style’ show raises awareness about Maui agriculture

By Staff | Jul 23, 2021

Ian Walsh (right) cooks his famous Maui Cattle Co. Smash Burger with Host Lanai Tabura in the episode of “Cooking Hawaiian Style” that aired July 12. PHOTO BY RYAN SAKAMOTO.

KULA — Get ready to tune in to “Cooking Hawaiian Style” sponsored by Maui County Farm Bureau (MCFB) in partnership with the County of Maui and its Office of Economic Development.

This 15th season of the locally produced television show — all filmed on Maui at Kula Country Farms at Kaono’ulu Ranch — will air a NEW show every Monday through Sept. 27 at 7 p.m. on Spectrum OC16.

A total of 14 Maui farmers and friends of agriculture join host Lanai Tabura for Season 15. After 13 weeks, all 13 episodes will air for a second run for a total of 26 weeks.

“In addition to the broadcasts and promotions throughout the week on television which aired in 250,000-plus homes in Hawaii, ‘Cooking Hawaiian Style’ reached more than 16,000 people in social media promotions and had nearly 10,000 views on Instagram and Facebook,” said Dawn Kaniaupio, CHS executive producer.

“CHS was also featured in Star Advertiser’s MidWeek, delivered to 280,000 homes.”

For MCFB, sponsorship of the show was “an excellent opportunity to raise awareness about Maui agriculture while invigorating Maui agriculture,” said Warren K. Watanabe, MCFB executive director.

In addition to the sponsorship recognition in every show, several shows feature Maui farmers who share their favorite recipes while offering information about their work — both farms and products.

MCFB launched a 30-second television commercial that will accompany the fun and entertaining episodes. The commercial takes viewers across the island through a bounty of Grown on Maui produce, flowers and plants, and Raised on Maui livestock.

“We are proud and excited to see our island and our farmers showcased on ‘Cooking Hawaiian Style,’ “ Watanabe said. “This is a really great way to remind viewers that buying local is important to our island’s future.”

A new show airs every Monday at 7 p.m. That show will re-run seven to eight times during the week.

The upcoming schedule is: July 26 — Tylun Pang, executive chef, The Fairmont Kea Lani, Maui; Aug. 2 — Lois Hiranaga, floral designer, Lois Hiranaga Floral Design; Aug. 9 — Chefs Noel Cleary and Peter Pak, University of Hawaii Maui College Culinary Arts Program, sponsored by UHMC; Aug. 16 — Gunars Valkirs, CEO/founder, Maui Ku’ia Estate Chocolate; Aug. 23 — Kyle Caires, Maui 4-H Livestock Youth Association, College of Tropical Agriculture & Human Resources, Maui Cattleman’s Association and Maui County Farm Bureau; Aug. 30 — Ridge Lenny, waterman, born and raised in Paia; Sept. 6 — Relle Lum, Keeping It Relle; Sept. 13 — James “Kimo” Falconer, MauiGrown Ka’anapali Estate Coffee; Sept. 20 — Sheldon Simeon, executive chef/owner, Tin Roof; Sept. 27 — Alvin Savella, executive chef, Mala Ocean Tavern.

“Cooking Hawaiian Style” is produced by Dawn Kaniaupio, Ruben Carrillo and Lanai Tabura of Hawaii Entertainment Group. CHS is proud to partner with Season 15 sponsor Maui County Farm Bureau and the season’s location sponsor, Kula Country Farms at Kaono’ulu Ranch.

Taking a show like CHS on the road requires financial resources, hard work and the support of many, many people, including episode sponsors UH Maui College and Maui Visitors Bureau, cargo sponsor Aloha Air Cargo, accommodations’ sponsor Haiku House and CHS partners Star Advertiser, MidWeek, HAWAII.COM, Hawaii Self-Storage, Ka’uhane Inc. and the 14 featured guests who graciously shared their family recipes.

The production is possible through hard work by the CHS production crew. Some have been with the show since the first season.

Many of these episodes will eventually end up on Hawaiian Airlines’ inflight programming on their national and international routes, as well as broadcast outside of Hawaii through cable partners.