WAILUKU – Boating in Maui waters is one of Dad’s simple pleasures. He may launch when and where he wants, explore the ocean far from the madding crowd (so important these days), set his own course and pace, and choose favorite activities from snorkeling to fishing and diving.

As captain of his own craft, Dad may paddle a kayak offshore along the coastline or venture farther out on the deep blue aboard a Zodiac or Arima boat powered by Honda or Mercury engines.

Valley Isle Marine Center on Market and Wells streets in Wailuku is celebrating its 50th anniversary this year as Hawaii’s oldest and most experienced boat dealership. It services what it sells, and it’s the exclusive Maui dealer for seaworthy Ocean Kayaks, various boat brands and trailers, electronics, accessories and an array of safety gear.

Dad will love the sturdy and reliable Honda marine engines for larger crafts. Now through July 5, Valley Isle Marine Center offers the biggest discounts and rebates of the year on Honda engines with the Cruise into Summer promotion. Get up to $750 in instant rebates along with an extended one-year warranty on the standard five-year Honda warranty for six years total.

Current hours are 8 a.m. to 5 p.m. weekdays and Saturdays by appointment. For more details or delivery options, call 244-2000.