Le Creuset, a premium French cookware manufacturer, is best known for its colorfully-enameled cast-iron cookware.

LAHAINA – Outlets of Maui, the 150,000-square-foot oceanfront shopping and dining destination located in Lahaina on world-renown Front Street, announced that the center will celebrate the grand opening weekend of Le Creuset, the premium French cookware manufacturer best known for its colorfully-enameled cast-iron cookware, as it hosts Le Creuset Maui Chef Weekend on Friday, June 15, through Sunday, June 17.

Located between Michael Kors and Gap Factory Store in the Banyan Courtyard, Outlets of Maui’s newest store offers customers enameled cast iron, stainless steel and non-stick cookware; bakeware; kitchen accessories; and much more. And, at 1,600 square feet, the first-of-its kind locale prominently features a Le Creuset outlet showrooming concept to conveniently buy in-store and ship home directly.

“The addition of Le Creuset represents our ongoing commitment to bring to our customers both unique and island-centric brands to our tenant mix,” said Outlets of Maui General Manager Lisa Donlon. “We welcome this globally-renown and iconic brand and are confident Le Creuset will quickly become a must-visit stop during a visit to Outlets of Maui.”

During its grand opening period, Le Creuset customers will enjoy storewide savings of 25 percent off, a special gift with purchase (while supplies last) and have the opportunity to register to win an iconic Dutch oven, too.

“While we’re known for our legendary enameled cast iron cookware, Le Creuset today is a source for all kitchen needs, from stainless steel and non-stick cookware to bakeware, accessories, wine tools, gifts and more. We’re excited to welcome visitors to Maui as well as the Maui community and look forward to supplying color and joy for years to come,” said Diane Foster, vice president retail for Le Creuset.

Le Creuset Maui Chef Weekend will be a three-day cooking demonstration, where a collective of Maui’s top chefs will prepare, and share, a variety of Le Creuset-inspired dishes. All cooking demonstrations take place on the Main Stage, and the mouthwatering weekend’s event schedule follows:

On Friday, June 15, the lineup is: 3 to 4 p.m., Lyndon Honda, Sheraton Maui Resort & Spa; and 4 to 5 p.m., Seville Jackson, Ruth’s Chris Steak House.

Saturday, June 16, will feature Thomas Hagist of the Hyatt Regency Maui Resort & Spa from noon to 1 p.m., and Daisiel Escobar of Pi Artisan Pizzeria from 1 to 2 p.m.

On Sunday, June 17, the schedule is noon to 1 p.m., Alvin Savella, The Ritz-Carlton, Kapalua; 1 to 2 p.m., Sherif Elhadidi, Waikiki Brewing Co.; and 2 to 3 p.m., James “Kimo” Simpliciano, Simpli-Fresh.

For more information, including a complete store directory, sale and special event announcements, along with driving directions, visit www.outletsofmaui.com.