The Outlets Outdoor Market will celebrate Maui farmers and artisans and feature locally grown produce, handmade goods, creative crafts, apparel, island artwork and much more.

LAHAINA – The Outlets of Maui last week announced the opening of the new Outlets Outdoor Market on Wednesday, Aug. 31, from 4 to 7:30 p.m.

This new weekly event will celebrate Maui farmers and artisans and feature locally grown produce, handmade goods, creative crafts, apparel, island artwork and much more.

Outlets Outdoor Market will also feature chef demonstrations, live music, hula shows and cultural activities such as poi-, coconut juice- and lei-making, and wood carving alongside the center’s local merchants.

This exciting new evening market will take place every Wednesday from 4 to 7:30 p.m., launching on Aug. 31, 2016.

The local merchants that have been selected to showcase their goods and products will be located throughout the center.

During the Outdoor Market, Outlets of Maui retailers will also be hosting a sidewalk sale with special sales and promotions during Wednesday evenings only.

“We are excited to bring this unique event to Outlets of Maui,” said Lisa Donlon, general manager.

“We look forward to this becoming an evening outing for local families and showcasing our local culture to visitors to Maui.”

For the opening event on Aug. 31, Outlets of Maui will be offering a free one-day parking pass with any purchase from vendors at the Outdoor Market.

Market partners include Hawaii Farmers Union United-Maunakahalawai Chapter, Edible Hawaiian Islands Magazine, and Simpli Fresh Produce.

The Outlets of Maui is located at 900 Front St. in historic Lahaina Town. For more information, call (808) 661-8277, visit OutletsofMaui.com, “like” Outlets of Maui on Facebook or follow @outletsofmaui on Twitter and Instagram.