LAHAINA - LahainaTown Action Committee (LAC) last week unveiled the 2012 official Halloween T-shirt.
The shirt was designed by Aydin Say, owner and proprietor of Prison Street Design.
The shirt commemorates Lahaina's event - the largest Halloween celebration in Hawaii with estimated attendance of 20,000 to 30,000 guests.
T-shirts will be available at the Lahaina Visitor Center in the Old Lahaina Courthouse in early October.
Jill Holley of LahainaTown Action Committee said, "The LAC was looking for a design that was positive, non-offensive and good for families, including keiki."
She added, "Lahaina has talented and famous artists, and the LAC believed that they could find a design that promotes 'great energy' for the 2012 Halloween celebration."
Say, who moved to Maui nine years ago from Hermosa Beach, California, said, "The T-shirt design was intended to provide innovative, creative services while celebrating the event, 'Halloween In Lahaina.'
"As for the design inspiration, it was just really important to do something that was directly inspired by Lahaina Town."
Proceeds from sales of the official T-shirt will benefit the 2012 Lahaina Halloween celebration.
The shirt will be sold on Fright Night, at the Lahaina Visitor Center in the Old Lahaina Courthouse and in Lahaina stores.
For more information, go to www.visitlahaina.com or call Lynn Donovan at LahainaTown Action Committee at 667-9175.